Afterpay Drops Designer NFT “Keys” to New York Fashion Week

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Access to New York Fashion Week events can be tricky — sometimes near impossible — for those who don’t have direct ties to the fashion industry. However, there are ways to immerse yourself in the art of fashion, discover new trends, and network with like-minded people. Given that, IMG and Afterpay have teamed up again this year to bring the New York Fashion Week experience to a more extensive customer base.

Afterpay Designer Keys: Get The Ultimate NYFW Insider Access

As the official presenting partner of NYFW: The Shows, Afterpay will offer its unique “Buy Now Pay Later” payment option to help make fashion accessible to everyone.

Afterpay Designer NFTs: The Keys to Unlock NYFW for a Fashion Enthusiast

Afterpay has partnered with five renowned designers to offer limited edition NFTs that consumers can mint. These include ALTU by Joseph Altuzarra, AnOnlyChild, Jonathan Simkhai, Kim Shui, and The Blonds. These NFTs will be available for a limited time only, so don’t miss your chance to own a piece of history. The Afterpay designer NFTs are one-of-a-kind blockchain-based objects and serve as collectibles for fashion enthusiasts. By holding an NFT, you not only gain access to New York Fashion Week, but you also get to unlock exclusive content and experiences that are exclusive in the physical world.

You can buy each NYFW NFT for $100 by visiting In addition, the consumers can also avail of Afterpay to split the payment into four interest-free instalments. 

Your VIP passes to the hottest shows and parties

Unlock the most coveted fashion drops and behind the scene experiences.

Afterpay will also be issuing an NFT to a limited quantity of consumers. This will give them access to a TIDAL HiFi Plus 6-Month Free Trial, NYFW close-friends Instagram group, and an invitation to RSVP to NYFW: The Talks sessions.

New York Fashion Week is going digital this year, and it will give users ownership of scarce art created by some of the world’s leading fashion designers. Not only this, the proceeds from the sale of the designer NFT Keys will go to Free Arts NYC. This organization provides art and mentoring programs to underprivileged children living in New York City. By purchasing a key, you will directly contribute to the positive development of young people’s lives.